Last updated: February 4, 2011 4:17 pm
Beardo: Better than growing your own
Ont. resident pioneered the toque that keeps your face warm
WINNIPEG (CUP) — Beards are the sexiest and warmest type of facial hair for the winter season. But not everyone can pull off the facial bush.
So whether your genetics prevent you from growing a beard, your boss made you shave it off or you need extra beard benefits to add to the beard you already have, Beardo offers a fun way to bring a little more facial hair into your life.
Essentially a fake woven beard, a Beardo is like a toque for your face. Like a fitted scarf, just with more flair. Stratford, Ont. native Jeff Phillips created Beardo, all of which are handmade with 100% acrylic yarn and woven into a thick knit pattern.
“I came up with the first Beardo when I converted a scarf into a makeshift beard while on a snowboarding trip in Whistler at the end of 2006,” Phillips said in an email.
Phillips constructed the prototype for Beardo by poking some holes in a scarf and wrapping it around his head.
The Beardo offers the style and warmth of a beard, but can also be tucked away into the attached toque, when you’re striving for that clean-shaven look. The beards are attached to Beardo hats by Velcro.
Although a solo-beard is obviously a wonderful facial accessory, the addition of a moustache really ties the look together, which is why Beardo will soon be coming out with a new beard design with an even cooler moustache.
“I think the moustache adds class to a person’s beard,” said Phillips. “They are playing on the same team ... the goal being awesomeness.”
Phillips, who comes from a family of beard enthusiasts, has been thrilled with Beardo’s popularity, particularly with fellow Canadians. He believes that Beardo has been so successful because its design is strange and wacky, yet still totally functional.
Beardo has also announced it will be coming out with more styles and colours and even beards for kids. Beards are now available for purchase in blond and brunette for $39.99 at Beardowear.ca.